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Business Relationship Management Training Course

Customer Engagement, Elicitation, and Collaboration Skills
Download a PDF of Course Overview and Outline
Contact Us For Training Options

Business Relationship Management Training Overview

 

Customer Engagement, Elicitation, and Collaboration Skills

 

Getting the requirements (business requirements, business system requirements, service requirements, etc.) “right” requires, in additional to analysis skills, high levels of engagement, elicitation, and collaboration with your customers (SMEs, stakeholders, etc.).

The focus of Inteq’s 2-day Business Relationship Management (BRM) training course is to provide you and your team with best practice techniques and methods to improve and elevate these essential skills.

Our goal is to enable you to master the skills at each level of the BRM continuum from Order Taker to Liaison, to Trusted Collaborator, to Strategic Partner.  

Organizations are a complex ecosystem of interrelated services – each service contributing to creating customer and business value. Inteq’s BRM training provides the skills, techniques, methods and best practices to enable you to become a professional Business Relationship Manager.

However, these capabilities are also essential for all business and IT professionals including Business Analysts, Project Managers, Developers, hands-on staff, supervisors and managers and anyone in the organization involved in providing services to internal customers and/or external customers and business partners.

High Levels of Engagement


Inteq's Business Relationship Management is a highly interactive high-energy training program. It’s specifically designed to enable you and your organization to succeed in today's rapidly changing, complex chaotic business environment.

The concepts and content of this course are based on years of best practices gleaned from thousands of business analysis interactions across the spectrum of industries and subject matter domains across the commercial and public sectors. It’s your roadmap for developing enterprise-level professional skills.

Participants in Inteq's Business Relationship training receive a comprehensive course workbook, supplemental materials, and a personalized Certificate of Completion indicating CEU (continuing education unit) credits awarded.

Business Relationship Management Training Course

Framework for BRM
  • What and Why of BRM
  • Effectiveness and Efficiency
  • Customer and Business Value
  • Business Functions, Processes and Work Activities
The BRM Maturity Model
  • Superficial vs. Deep Analysis
  • The Business Relationship Maturity Model
  • Thinking Like an Owner
  • Agility and Agile Thinking
ITSM Concepts
  • ITSM key concepts
  • Value of ITSM / ITIL
  • Service lifecycle concepts
Business Strategy and Execution
  • Thinking Strategically vs Operationally
  • Linking BRM to Business Strategy
  • Strategy Maps
  • Strategy Execution
Customer and Team Engagement
  • Preparing for Customer Engagement
  • Discovery, Elicitation and Collaboration Techniques
  • Leadership and Team Building
Business Cases
  • Business Opportunities and Business Cases
  • Business Case Framework and Roadmap
  • Developing Business Cases
Organizational Change Management
  • Change Management Foundations
  • The Change Management Process
  • Making the Change “Stink”
Bringing it All Together
  • Key Takeaways
  • “Ah-Ha” moments
  • Course wrap-up
You will learn:
  • Customer and business value drivers
  • To apply he Business Relationship Maturity Model
  • ITSM / ITIL key concepts
  • To think strategically and operationally
  • To deeply engage SMEs, customers and other stakeholders
  • Essential discovery, elicitation and collaboration techniques
  • To develop effective business cases
  • Key change management concepts
  • and much more
Who Should Attend?
  • Business analysts
  • Business systems analysts
  • Project managers
  • IT and business professionals who develop business cases
  • Managers, staff and other stakeholders that rely on effective business cases or are impacted by the business decisions and outcomes of business cases

Prerequisites:

None. Inteq’s Business Relationship Management course provides you and your team with best practice techniques and methods regardless of background and level of experience.

BRM is an excellent precursor and integrates seamlessly with Inteq’s Developing Effective Business Cases training course and is an excellent companion to Inteq’s Organizational Change Management training course. 

Learning Options:

LIVE: Inteq’s Business Relationship Management 2-Day training course can be tailored to your organization’s training objectives and can be combined with other Inteq courses to create a 3, 4 and 5-day hybrid training program.  

Course Length:

BRM training courses are 2-days in length via live virtual or onsite training.

What’s included?
  • World-class training
  • Digital badge of completion
  • Personalized certificate of completion
  • Continuing Education Units (CEUs)
  • IIBA Professional Development Units (PDUs)
  • Electronic comprehensive course manual
  • Supplemental course materials
Who Should Attend?
  • Business analysts
  • Business systems analysts
  • Project managers
  • IT and business professionals who develop business cases
  • Managers, staff and other stakeholders that rely on effective business cases or are impacted by the business decisions and outcomes of business cases


Prerequisites:

None. Inteq’s Business Relationship Management course provides you and your team with best practice techniques and methods regardless of background and level of experience.

BRM is an excellent precursor and integrates seamlessly with Inteq’s Developing Effective Business Cases training course and is an excellent companion to Inteq’s Organizational Change Management training course. 

Learning Options:
LIVE: Inteq’s Business Relationship Management 2-Day training course can be tailored to your organization’s training objectives and can be combined with other Inteq courses to create a 3, 4 and 5-day hybrid training program.  
Course Length:
BRM training courses are 2-days in length via live virtual or onsite training.

Course outline

Framework for BRM

What and Why of BRM

Effectiveness and Efficiency

Customer and Business Value

Business Functions, Processes and Work Activities

The BRM Maturity Model

Superficial vs. Deep Analysis

The Business Relationship Maturity Model

Thinking Like an Owner

Agility and Agile Thinking

ITSM Concepts

ITSM key concepts

Value of ITSM / ITIL

Service lifecycle concepts

Business Strategy and Execution

Thinking Strategically vs Operationally

Linking BRM to Business Strategy

Strategy Maps

Strategy Execution

Customer and Team Engagement

Preparing for Customer Engagement

Discovery, Elicitation and Collaboration Techniques

Leadership and Team Building

Business Cases

Business Opportunities and Business Cases

Business Case Framework and Roadmap

Developing Business Cases

Organizational Change Management

Change Management Foundations

The Change Management Process

Making the Change “Stick”

Bringing it All Together

Key Takeaways

“Ah-Ha” moments

Course wrap-up

Business Relationship Management Badge Final

What's Included

  • Digital Badge of Completion
  • Personalized Certificate of Completion
  • Continuing Education Units (CEUs)
  • IIBA Professional Development Units (PDUs)
  • Electronic Comprehensive Course Manual
  • Supplemental Course Materials
Download a PDF of Course Overview and Outline
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Key Skills & Techniques that You Will Learn:

  • Customer and business value drivers
  • To apply he Business Relationship Maturity Model • ITSM / ITIL key concepts 
  • To think strategically and operationally
  • To deeply engage SMEs, customers and other stakeholders
  • Essential discovery, elicitation and collaboration techniques
  • To develop effective business cases
  • Key change management concepts
  • and much more

What is the Next Step?

Inteq's Business Relationship Management training course is available at your location via private On-Site Training for groups of 10 or more, or via our Virtual On-Site classroom. 

Click below to schedule a private On-Site Training with us or to learn more about our Virtual On-Site training options.

Virtual On-Site or On-Site Training

What is the Next Step?

Inteq's Business Relationship Management training course is available at your location via private On-Site Training for groups of 10 or more, or via our Virtual On-Site classroom. 

Click below to schedule a private On-Site Training with us or to learn more about our Virtual On-Site training options.

Contact us for more information about the BRM course

Providing multiple options for your professional development

Change Management training and learning online
Anytime eLearning™
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Virtual On-site
Training (Live)
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On Site Change Management Training
Traditional On-site
Training
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Register and start training as soon as today! Or, contact us for details at info@inteqgroup.com or 800.719.4627 to discuss your business relationship management training objectives and how Inteq's Business Relationship Management training can help you in achieving those objectives.

Providing multiple options for your professional development

Business Management Courses and Business Systems Analysis
Anytime eLearning™
Training
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Live Virtual
Open Enrollment
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Business Systems Analyst Certification and IT Business Analyst Training Courses
Team
Training
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Register and start training as soon as today! Or, contact us for details at info@inteqgroup.com or 800.719.4627 to discuss your business analysis training objectives and how Inteq's Business Relationship Management training can help you in achieving those objectives.